Harrogate Chamber: Spams & Scams - How AI is Reshaping Trust and Identity

The same AI driving productivity and insight for business is driving more convincing scams, automated fraud and attacks at scale. Businesses are embracing AI to improve productivity, enhance customer experiences, generate insights, and reduce costs. Criminals are embracing the very same technology to create more convincing scams, automate fraud, and scale attacks like never before. As a result, AI’s users are increasingly becoming its victims, navigating fake websites, fraudulent invoices, cloned voices, fabricated videos, and convincing digital identities. AI is casting doubt over everything…